© Reuters. Women, art, NFT and Web3. interview with Amaranta Martinez “SUPERAMA”
BeInCrypto – Amaranta Martinez, or better known artistically as SUPERAMA, is an illustrator, muralist, lecturer and art director who has gradually integrated into NFT and Web3 formats.
Amaranta Martinez is a Miami-based creator, illustrator and muralist from Caracas known as SUPERAMA. He has won important awards related to creativity such as Emmy, PROMAX/BDA.
His work has traveled the world through books, exhibitions, installations, murals, animation and NFT. He has also worked with clothing designers and some of his pieces have been worn by celebrities including Heidi Klum, Steve Aoki, Keri Hilson and Paula Abdul.
Amaranta is recognized for developing the 2020 Emmy Award-winning children’s web show PIM PAM PUM and serving as artistic director for the Nickelodeon channel.
This is how I ended the year and I start it with these pictures. Let’s keep creating and doing what we’re passionate about for 2023 full of color and creativity #FelizAnoNuevo2023 #ArtistvsArt pic.twitter.com/eSPKKKiFBW
— SUPERAMA thesuperama.eth (@thesuperama) January 3, 2023
BeInCrypto. What made you explore this new format?
SUPERAMAI have always been a very curious person and a lover of technology. This is what drives me to explore and turn my art into NFTs.
Seeing the amount of features and support from the Web3 community made me completely immersed this past year. The journey so far has been wonderful and I have been able to connect with many talented people from all over the world and exhibiting my work in various US cities and even in the metaverse.
BeInCrypto. Are there similarities between consumable and non-consumable art at the level of the creative process?
SUPERAMAYes, there are because when it comes to creativity, it’s always a quest, and I’m not afraid to experiment. I am not limited by the medium, the important thing for me is to create. The difference with digital art, especially NFT, is that I have a little more control from start to finish. The hard part is knowing when to stop because you are your own customer.
BeInCrypto. Is NFT or art gallery work more economically profitable and why?
SUPERAMAIt’s much cheaper because it’s digital art, and if you’re in this Web3 world, you already have your working tool.
Besides, it’s now Coinage fees have dropped significantly compared to 12 months ago. There are also many marketplaces where you can showcase your work, so there’s no excuse for not creating or showcasing your work.
BeInCrypto. What makes you want to bring your creations or ideas to the Web3?
SUPERAMAWhat made me enter this world Web3 It was a collection I did for a women’s community in Miami called WEB3 EQUITY. That project was the beginning of this journey for me that has opened many doors for me as an artist and as a Latina woman in Miami.
We have a very close community where we support each other a lot. Because of that NFT collection, I’ve spoken at conferences like MIAMI NFT WEEK, BIT BASEL, and I’ve exhibited my work at NFT NYC and MIAMI ART BASEL, Miami’s premier art week.
BeInCrypto. What is missing from the NFT format on an artistic level for it to be more widely adopted?
SUPERAMAOn an artistic level, it will depend on each person. How involved are you in the community and how much do you participate in these Web3 events that happen throughout the year? I believe that for greater acceptance, people who know nothing about WEB3 need to lose their fear and educate themselves more.
But it’s our job to gradually involve our circle of people, whether it’s in the analog world or through our social networks.
BeInCrypto: Do you feel you are an inspiration or a reference for women who want to be NFT artists?
SUPERAMA: I would like to be. If you know anyone, tell me…
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